Archive for February, 2013
Magazines about insurance cover a wide variety of topics. Some insurance magazines are meant as industry publications, meant as a step above trade journals. Other insurance magazines help consumers choose the best kinds of insurance. Still other insurance magazines are supplements to other trade journals. Whatever they do, they help to bring together those who bear risk, and those ready to risk capital.
Like insurance magazines, insurance has always brought people together. Insurance always existed in some form, even in very early civilizations. For instance, the Code of Hammurabi from around 1750 BC said that a caravan could pay extra to cancel a loan in the event the payload was destroyed. The Chinese refined this concept some 1500 years later, insuring river barges and caravans of the Silk Road.
Modern insurance magazines rose with the industry. In 1689, a London coffeehouse on Tower Street attracted both seamen and financiers. This coffeehouse, Lloyds, evolved into Lloyds of London, what became the largest insurance exchange in the world. Today, London is still the world center of the insurance industry.
The insurance magazines of today often come in many flavors. Some educate about policies. There are basic policies on home, healthcare, life, and others, but there are also some more unusual insurances. For instance, some European auto insurers sell policies in the Paris Etoile, a six lane traffic circle regular insurance does not pay for. Another insurance policy paid for the voice of Liberacci. Still others can offer a pay out for anything that demonstrates an economic loss.
Then there are insurance magazines about the industry. One may find articles about monoline insurance, a type of insurance that pays the principal and interest of a bond in the event of a default. Another is reinsurers, or companies that insurer insurers against loss. Swiss Re and General Re are two such companies.
Whatever they cover, insurance magazines connect people. This is in line with the spirit of the industry, which is to connect people. So long as it fills this role, the industry still has a bright future.
Are you an insurance trader or underwriter? Are you looking for trends relevant to your industry, often from other peers? If so, consider searching for magazines about insurance. Not only do magazines about insurance alert you to nascent industry trends, but they also help connect you with your peers, and see what industry best practices you can develop together.
Magazines about insurance reflect the social nature the industry has always had. In 1689, a coffeehouse named Lloyds opened on Tower Street in London. Investors and shipowners often met there for this exotic new drink, and they would discuss terms of insurance for outgoing cargoes. Overtime, the coffeehouse evolved into Lloyds of London, the largest insurance and reinsurance marketplace in the world, and still a leader in the maritime insurance industry.
Magazines about insurance often reflect the social nature of the industry. At their most basic level, magazines about insurance offer profiles on usual insurers or traders. For instance, many traders hear stories about policies for some celebrity tongue, or for vocal cords for an opera singer, or life insurance special in case of death from a boa constrictor. There are even underwriters for drivers in the Paris Etoile, the only intersection in Europe many car insurance companies exclude from policies. Magazines about insurance will profile these underwriters, and how they made the actuarial calculations to determine the policy.
Of course, magazines about insurance covers classes of insurance as well. Take bond insurance, a hot issue in the economy of today. Bond insurance guarantees scheduled payments of principal and interest in the event of a default. As U.S. municipalities with shaky finances are by far the largest consumer of these policies, bond insurers have a great challenge staying solvent. Good magazines about insurance can cover these challenges.
So if you want to connect with your peers or see industry trends, find insurance magazines. Not only can magazines about insurance help you with financial decision making, but also enrich you. After all, that is what makes any magazine worth reading.
Minton Insurance and Financial Services
1042 Pacific Street
San Luis Obispo, California 93401
Minton Insurance and Financial Services is here to provide you options to ensure that your possessions are always covered. Our insurance products include auto, life, home insurance among others.
Insurance magazines do not have to mean a boring trade magazine. Instead, many consumers will find that magazines about insurnace contain a wealth of valuable information. Indeed, this information is designed to save many consumers both time and money.
The insurance industry is a rapidly changing one. New laws and changing regulations in the field constantly alter the ways that insurance companies operate. In order to ensure they are meeting the necessary rules set forth by the federal and state governments, insurance companies must constantly evolve. There is no better way to communicate with their clients that with a stylishly designed and highly relevant insurance magazine.
One way insurance magazines can help consumers is to highlight some little known types of insurance. Renter’s insurance, for example, is an insurance subset that is still highly underutilized by the thousands upon thousands of renters throughout the United States. By investing in just a few dollars each month, renters can be assured that their belongings can be easily replaced should they perish in a disaster.
Disability insurance is another, often overlooked, type of insurance that could benefit from coverage in insurance magazines. Many people believe they do not need disability insurance because they are covered by a similar policy at their place of employment. What a great deal of people do not realize, however, is that the process for their work disability insurance to kick in can often be quite lengthy. This delay in obtaining benefits at such inconvenient time in their lives could cause a person to fall behind in their bills.
Saving money is on the minds of many people. Insurance magazines can outline various ways consumers can save money. One quick and easy way for many consumers to save money is by bundling their insurance with the same company. By simply purchasing more than one policy with the same insurance company, an individual can save hundreds of dollars per year.
There are more than 100 billion internet searches each month worldwide. These staggering numbers contribute to the growing importance of effective search engine optimization (SEO) and insurance web design for your agency. SEO practices are not overly difficult, but they need to be done correctly. You get that guarantee from an insurance web site design company who has experience helping insurance agents market their brand and manage their leads.
Seventy percent of links that search users click on are natural. This is why the insurance web design firm that you choose should know how to get your site at the top of those rankings. If executed correctly, search engine optimization tools and strategies could lead to a potential 2,000 percent increase in site traffic to your insurance web design. Increases of this kind of traffic could translate into a 40 percent potential increase in revenue.
In addition to insurance web design, having effective customer relationship management (insurance CRM) systems in place are vital to your operations. CRM dictates how you will interact with your current and future customers, including marketing and customer service operations. When it comes to insurance leads, CRM can track your leads as the go through your sales pipeline, alerting you when it is time to contact them, etc. Although an insurance agency CRM is important, it need not be complicated.
According to the Insurance Information Institute, as of 2011 there were 6,296 insurance companies in the United States. Insurance carriers and their related activities were valued at $405 billion in 2010. Having a successful CRM solution and insurance web design can help you get a bigger slice of that $405 billion pie.